THINK YOU KNOW TOPPS TILES?

THINK AGAIN...

Over the last few years, Topps Tiles have undergone a major rebrand. Being over 50 years old, the company have set out to change brand perceptions with the public and become an interior design brand with authority on style and inspiration…

The Top Banana film director had a clear vision from the start of the project. The message was presenter-led taking the audience on a journey through different places and locations with a script explaining what location intelligence is and why Loqate are number one in their field. The presenter was filmed in multiple locations as well as the Top Banana film studio. To illustrate the global presence of GBG and give scale to the message, stock footage was edited with the filmed footage. The message was really brought to life through animation which helped illustrate the volume of data available in different locations as it appears at the fingertips of the presenter. To elevate the production values further, the final edit was sent to a music composer to create the sound design to fit the film. The final cut was completed with a grade to enhance the images and create a high-end cinematic quality film.

We were able to bring Topps Tiles new brand to life by using our preferred choice of camera, the ARRI Alexa Mini with cine primes, which produced the premium look and feel required for each of the four-room sets; showcasing Topps Tiles latest and most stylish stock. After the edit at Top Banana, the final touches were a grade session at Dock10, followed by an audio dub at The Audio Suite. The final film is now being broadcast on National Television and several social media platforms. We had fantastic feedback from the client and agency, with Jamie Mollart from Rock Kitchen Harris stating...

“I cannot fault Top Banana and the team on any level. Absolutely awesome! They were the perfect combination of calmness and creativity”